Work tab · 14 spec ads · Built for Thomas

14 built for Naked.
Ten new lanes opened.

Real product, real palette, every claim traceable to a verified fact. Each ad opens a lane your library under-uses: comparison, price as a plain fact, third-party testing, FSA and HSA eligibility, the pronounceability fight. Drafts, not finals. An editor passes them once more before they hit your Slack.

Ten lanes opened. Built before we touched your account.
14
spec ads, built for Thomas
10
new angle lanes opened
8 / 14 / 30
net-new concepts / week by tier
$4K – $10K
/ mo, scales with your spend

14 we built for Naked.

Real product, real palette, real claims. Each one opens a lane the current library under-uses. Drafts, not finals. Editor pass before they ship in Slack.
Back to package ↑
01. Nothing to hide, see-through tub
01 · Nothing To HideLabel Reader · Transparency proof · Product hero
02. One ingredient vs a whole paragraph
02 · One vs The Other GuysThe Switcher · Comparison · Us vs them
03. See the grain, macro powder
03 · See The GrainQuality Seeker · Macro transparency · Texture
04. Protein not packaging, price as fact
04 · Protein Not PackagingValue Lifter · Price as fact · Type
05. Read the whole label, spec callouts
05 · Read The Whole LabelQuality Seeker · Spec callouts · Features
06. Just creatine, one ingredient plus subscription
06 · Just CreatinePerformance Athlete · One ingredient · Subscription
07. The counter shot, five-star format
07 · The Counter ShotThe Switcher · Five-star format · IG Story
08. Finally pronounceable, iMessage thread
08 · Finally PronounceableThe Switcher · Social proof · iMessage
09. Tested not just trusted, type-only
09 · Tested Not Just TrustedAthlete · Third-party tested · Type-only
10. Do you know what is in it, Post-It open loop
10 · Do You Know What's In ItLabel Reader · Curiosity · Post-It open loop
11. Built on one ingredient, outdoor concrete
11 · Built On One IngredientPerformance Athlete · One ingredient · Outdoor
12. Covered by your benefits, FSA HSA eligibility
12 · Covered By Your BenefitsValue Lifter · FSA/HSA eligibility · Checklist
13. One ingredient in, everything else out
13 · The Ingredient TablescapeLabel Reader · One in, everything out · Flatlay
14. If you cannot pronounce it, type manifesto
14 · If You Cannot Pronounce ItLabel Reader · Pronounceability · Type manifesto
What is enforced on every one of these: Real product fidelity to the actual tubs and the NAKED wordmark. No discounts, offers, or urgency, the brand rule holds. FSA and HSA are treated as eligibility, not a discount. Every spec and price traces to a verified fact: $19.99 Naked Pea, 25g protein and 5.9g BCAAs whey, independently third-party tested for heavy metals. ALL-CAPS Akzidenz-Grotesk, black on light gray, one electric-blue accent.

Ready to walk through all 14?

These open ten lanes your current library under-uses. The package scales with your Meta spend, from 8 to 30 net-new concepts a week, with new-customer landing pages as an add-on when you want them.

See the proposal Book a 30-min call →
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